Privacy Policy

Last Updated: April 27, 2026

12434725 Canada Ltd. d/b/a AutoBolt (“AutoBolt,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and otherwise process personal information when you visit our website, create an account, use our services, communicate with us, or interact with our marketing.

This Privacy Policy is intended to address our practices in Canada, including Quebec, and in the United States, including California.

1. Scope

This Privacy Policy applies to personal information we collect online and offline in connection with:

our website;
our customer portal and services;
account registration and administration;
marketing and sales activities; and
surveys, feedback, and communications with us.

This Privacy Policy does not apply to information that has been aggregated or de-identified so that it can no longer reasonably be linked to an identifiable individual.

2. Personal Information We Collect

Depending on how you interact with us, we may collect the following categories of personal information:

A. Contact and account information

name;
email address;
company name;
job title or role; and
account login and profile details.

B. Service and transaction information

VINs and other vehicle-related information you submit through our services;
lookup history, transaction history, subscription information, and service usage records; and
customer support records, inquiries, and other communications.

C. Website and device information

IP address;
browser type and version;
device identifiers;
operating system;
pages viewed, links clicked, session activity, referral URLs, timestamps, and similar website usage data; and
approximate location derived from IP address.

D. Marketing and advertising information

whether you opened, clicked, or interacted with our emails or advertisements;
campaign attribution and conversion data;
cookie IDs, advertising IDs, and similar online identifiers; and
information about your interactions with our website and marketing pages.

E. Feedback and survey information

survey responses; and
testimonials, reviews, and other feedback you choose to provide.

F. Inferences

We may derive limited inferences from website and service activity, such as likely interest in certain pages, features, or offerings, in order to improve our website, measure campaign performance, and tailor our marketing.

3. How We Collect Personal Information

We collect personal information:

directly from you, such as when you create an account, submit a VIN, fill out a form, request a demo, subscribe, contact us, or respond to a survey;
automatically through cookies, pixels, tags, and similar technologies when you visit our website or interact with our emails, subject to your choices and applicable law;
from service providers and business partners that support our services, analytics, marketing, advertising, hosting, CRM, and related operations; and
from publicly available sources and referral sources, where permitted by law.

4. Why We Use Personal Information

We use personal information for the following purposes:

to provide, operate, maintain, and improve our website and services;
to create and manage accounts;
to process transactions, subscriptions, and related administration;
to process VIN and vehicle-related requests and return results through our services;
to respond to inquiries, provide support, and communicate with you;
to send marketing communications where permitted by law and in accordance with your preferences;
to analyze website usage, improve website functionality, and understand user engagement;
to measure the effectiveness of our advertising and marketing campaigns;
to personalize content and marketing, including audience building, remarketing, and conversion attribution, where permitted by law and subject to your choices;
to protect our business, users, systems, and services, including for fraud prevention, debugging, security monitoring, and enforcement of our terms;
to comply with legal, regulatory, contractual, and internal governance requirements; and
to evaluate and complete corporate transactions.

5. Cookies, Analytics, and Advertising Technologies

We use cookies, pixels, tags, and similar technologies on our website. These technologies may be provided by us and by third parties such as:

Google Analytics 4 (GA4);
Google Ads;
Meta Pixel;
LinkedIn Insight Tag; and
HubSpot.

These technologies may collect information such as online identifiers, IP address, browser and device information, website navigation data, page views, referring URLs, ad interactions, and conversion events. Depending on your interaction with our website and forms, they may also associate that activity with your account, email address, or CRM record.

We use these technologies for several purposes:

to keep our website functioning;
to remember preferences;
to understand website traffic and usage;
to measure marketing and advertising performance;
to determine whether users who saw or clicked an ad later visited our website, submitted a form, created an account, or took another action; and
to help us show ads to users who may be interested in AutoBolt based on prior interactions with our website or services.

Your cookie choices

Where required by applicable law, we will ask for your consent before placing non-essential cookies or similar technologies on your device. You can manage your choices through:

our cookie banner or consent manager;
the “Your Privacy Choices” link on our website; and
your browser settings, where applicable.

Please note that disabling some cookies may affect the functionality of certain website features.

Advertising and California “sharing”

We do not sell personal information for money. However, like many online businesses, we may allow certain advertising partners to collect online identifiers and internet or network activity information through our website for analytics, ad measurement, audience creation, or cross-context behavioural advertising. Under California law, this may be considered “sharing.”

Where required by applicable law, we honor valid opt-out preference signals, including Global Privacy Control, with respect to sale/sharing.

6. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients:

A. Service providers and processors

We disclose personal information to vendors that provide services on our behalf, such as website hosting, cloud infrastructure, CRM, customer communications, analytics, marketing automation, security, technical support, and vehicle/VIN-related processing.

B. Analytics and advertising partners

We may disclose or make available certain identifiers, device information, usage data, and related information to analytics and advertising partners, including Google, Meta, LinkedIn, and HubSpot, for analytics, campaign measurement, attribution, and advertising-related purposes, subject to applicable law and your choices.

C. Professional advisors and corporate transaction parties

We may disclose personal information to legal, accounting, financing, insurance, and other advisors, and in connection with an actual or proposed merger, financing, acquisition, reorganization, sale of assets, or other corporate transaction.

D. Legal and compliance recipients

We may disclose personal information where required or permitted by law, including to respond to legal process, enforce our agreements, protect rights and safety, prevent fraud, or cooperate with regulators or law enforcement.

E. With your direction or consent

We may disclose personal information to other parties where you direct us to do so or otherwise consent.

7. Cross-Border Processing and Transfers

We and our service providers may process, store, or access personal information in Canada, the United States, and other jurisdictions where our vendors operate. As a result, personal information may be subject to the laws of those jurisdictions and may be accessible to courts, law enforcement, and national security authorities in accordance with applicable law.

Where required by applicable law, we use appropriate contractual and organizational measures when transferring personal information to service providers and other third parties.

8. Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide services, maintain business records, resolve disputes, enforce agreements, and comply with legal obligations.

Retention periods vary depending on the nature of the information, the purposes for which it was collected, operational requirements, and legal obligations. When personal information is no longer required, we will delete it, anonymize it, or securely destroy it, as appropriate.

9. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, and alteration. These measures may include access controls, encryption, logging, monitoring, vendor due diligence, and security policies and procedures.

No method of transmission over the internet or method of storage is completely secure, so we cannot guarantee absolute security.

10. Your Choices and Privacy Rights

Depending on where you live and subject to applicable law, you may have some or all of the following rights:

to request access to personal information we hold about you;
to request correction of inaccurate personal information;
to request deletion of personal information, subject to legal exceptions;
to withdraw consent where our processing is based on consent, subject to legal and contractual restrictions;
to opt out of certain marketing communications;
to opt out of the sale or sharing of personal information, where applicable;
to request, where applicable, that computerized personal information collected from you be provided in a structured, commonly used technological format and, where technically feasible and permitted by law, communicated to another organization or person authorized to receive it; and
to complain to a privacy regulator, where applicable.

You may opt out of marketing emails by using the unsubscribe link in the email or by contacting us.

You may exercise privacy rights by contacting us at the contact information below. We may need to verify your identity before processing certain requests. We will not discriminate against you for exercising applicable privacy rights.

11. Additional Notice for Quebec Residents

If you are located in Quebec:

we provide this Privacy Policy in clear and simple language;
we identify the purposes for which we collect personal information;
where applicable, we inform you when we use technology that allows identification, location, or profiling;
we inform you of the possibility that your personal information may be communicated outside Quebec;
you may request access to your personal information and request rectification in accordance with applicable law;
you may request computerized personal information collected from you in a structured, commonly used technological format and may request that it be communicated to another organization or person authorized by law to collect such information, unless doing so raises serious practical difficulties or is otherwise limited by law;
you may contact our Privacy Officer to submit a complaint about our handling of personal information; and
you may also contact the Commission d’accès à l’information du Québec if you believe your rights have been violated.

12. Additional Notice for California Residents

This section supplements the rest of this Privacy Policy and applies to California residents covered by the California Consumer Privacy Act, as amended.

Categories of personal information collected in the last 12 months

We may have collected the following categories of personal information in the last 12 months:

identifiers, such as name, email address, IP address, cookie IDs, online identifiers, and account identifiers;
commercial information, such as subscription, transaction, and service usage records;
internet or other electronic network activity information, such as browsing activity, pages viewed, clicks, referral URLs, and interactions with our website, ads, or emails;
approximate geolocation data derived from IP address;
professional or employment-related information, such as company name, role, or job title if you provide it; and
inferences drawn from some of the information above, such as likely interest in certain services or content.

Sources

We collect this information:

directly from you;
automatically from your browser or device;
from analytics, advertising, CRM, and service providers; and
from referral and publicly available sources, where permitted by law.

Purposes

We collect and use these categories for the business and commercial purposes described in Section 4 above.

Disclosure for business purposes

In the last 12 months, we may have disclosed the categories above to service providers, contractors, advisors, transaction counterparties, regulators, and other parties described in Section 6 for business purposes.

Sale or sharing

We do not sell personal information for monetary consideration. In the last 12 months, we may have shared the following categories of personal information with advertising partners for cross-context behavioural advertising, analytics, ad measurement, or related purposes:

identifiers;
internet or other electronic network activity information;
approximate geolocation data; and
inferences.

California privacy rights

Subject to applicable exceptions, California residents may have the right to:

know the categories and specific pieces of personal information we have collected about them;
know the categories of sources of that information;
know the business or commercial purposes for collecting, using, disclosing, selling, or sharing that information;
know the categories of third parties to whom we disclose personal information;
request deletion of personal information;
request correction of inaccurate personal information;
opt out of the sale or sharing of personal information; and
receive equal service and pricing even if they exercise their privacy rights.

To exercise California rights, you may contact us using the details below or use the “Your Privacy Choices” link on our website, where available.

If we receive and can recognize a valid Global Privacy Control signal, we will treat it as a request to opt out of sale/sharing for the browser or device transmitting that signal, as required by law.

Sensitive personal information

We do not use or disclose sensitive personal information for purposes that would require us to offer a separate “Limit the Use of My Sensitive Personal Information” right under California law.

Authorized agents

If you are a California resident, an authorized agent may submit a request on your behalf where permitted by law. We may require proof of the agent’s authority and/or verification of your identity.

13. Children’s Privacy

Our website and services are intended for business users and are not directed to children.

We do not knowingly collect personal information from children under 13.

We do not knowingly sell or share the personal information of consumers under 16.

If you believe a child has provided us with personal information, please contact us and we will take appropriate steps.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will post the updated version on our website and revise the “Last Updated” date above. If required by law, we will provide additional notice or obtain consent for material changes.

15. Contact Us

If you have questions, concerns, or wish to exercise your privacy rights, please contact:

Privacy Officer: Nick Dominato
12434725 Canada Ltd. d/b/a AutoBolt
20 Randolph Rd
Toronto, ON M4G 3R7
Email: nick@myautobolt.com